New Brand Identity: Honeywell Technologies
As Honeywell spun off into Honeywell Technologies, I advised closely on the new brand identity — preserving the iconic red of the legacy brand while introducing fresh, dynamic elements that reflect the company's spirit of innovation and cutting-edge technology.
I led a comprehensive brand campaign, including social strategy, two pivotal brand marketing events, the production of several campaign videos, and the development of a new visual and material language for the brand.
Brand Anthem
Conceived and produced a brand video embodying Honeywell Technologies' innovative spirit, directing the voiceover, curating imagery, and managing the project from concept through final delivery
Honeywell History
Timeline
Led creative direction for a sizzle reel honoring Honeywell's 140-year legacy, highlighting the company's defining milestones.
Launch
In Motion
Bringing a new brand to life. Creative direction for Honeywell Technologies' inaugural Investor Day and Brand Launch event, spanning physical tech demos, on-screen visuals, print collateral, and swag.